New ⭐ Now with Cumulative Store Leagues, GPS Store Locator, and Big Screen TV Mode. Explore Store Plans β†’
Official Operating System for TCG Stores & Organizers

Run Flawless Tournaments, Build Loyal Communities & Scale Your Game Store

The ultimate cloud platform for trading card games. Automated Swiss pairings in 1 second, zero-install mobile player portal for live match reporting, synchronized TV room timers, and seasonal store leagues.

+10,000 Matches run without delays
100% Official Swiss math & tiebreakers
0 Apps Instant mobile web access
Live Round 3
34:18
Table #1 Bo3 β€’ Magic / Lorcana
Carlos Mendoza (@carlosm) βœ“ Decklist Validated
2 - 1
Sofia Ramirez (@sofiar) βœ“ Decklist Validated
Self-reported by player on mobile Confirmed βœ“
πŸ† Official Store League: Geek Haven TCG
Autumn Season
1. @valentin_tcg πŸ₯‡ 48 pts (8-0)
2. @diego_pro πŸ₯ˆ 42 pts (7-1)
QR
Counter Staff Check-In 1 click to confirm attendance
Zero No-Shows

Built for the global trading card game community

Magic Magic: The Gathering
Pokemon PokΓ©mon TCG
Yu-Gi-Oh Yu-Gi-Oh!
One Piece One Piece Card Game
Lorcana Disney Lorcana
Digimon Digimon Card Game
Dragon Ball Dragon Ball Super
Gundam Gundam Card Game
βš”οΈ Custom Games
πŸ’‘ The Cure for Tournament Paper Chaos

What is Well Played Games?

WPG is the modern cloud operating system built specifically for physical game stores and TCG organizers. It streamlines every aspect of your event: from player registration and digital decklists, to automated Swiss pairings, official tiebreaker calculations, and store league seasons.

βœ•

The Old Traditional Way (Chaotic)

  • βœ• Paper match slips that get torn, misplaced, or spilled on.
  • βœ• 15 to 20-minute delays between rounds calculating tiebreakers on napkins.
  • βœ• Unreadable handwriting leading to incorrect match scores and player disputes.
  • βœ• Crowds of players blocking aisles trying to read printed table pairings.
  • βœ• Zero player retention or ranking systems to build a recurring weekly league.
βœ“

With Well Played Games (Flawless)

  • βœ“ 1-Click Pairings: Official Swiss algorithm pairs tables in 1 second without rematches.
  • βœ“ Zero Paper: Players view their table on their phones and report scores live.
  • βœ“ Synced TV Room Display: Official round countdown timer with sound alerts on your big screen.
  • βœ“ Official Tiebreakers: OMW%, GW%, and OGW% computed instantly with mathematical precision.
  • βœ“ Store Leagues: Every concluded event accumulates points to crown monthly store champions.
⚑ Professional Toolset

Services Built for Stores & Tournament Judges

Every tool is engineered to solve a concrete operational headache behind the tournament desk.

Official Swiss Algorithm & Tiebreakers

Regulatory pairings without rematches, mathematical Byes handling, and exact official tiebreakers: Match Win %, OMW%, Game Win %, and OGW%.

Mobile Player Portal ("My Match")

No app installation required. Players connect via mobile web, view their assigned table in seconds, and report match scores (2-0, 2-1, 1-1 Draw) with mutual opponent confirmation.

Big Screen TV / Store Display Mode

Project onto your store TV or big screen display. Displays checked-in player rosters before the start, and automatically switches to live pairings and synchronized timers during rounds.

Exclusive Seasonal Store Leagues

Build recurring player loyalty. Concluded events automatically accumulate ranking points on your store's official leaderboard and seasonal leagues, with monthly or quarterly seasons.

Digital Decklists & Counter Check-In

Import decklists seamlessly from Moxfield, Archidekt, Limitless, or PDF. Physical check-in is verified by staff at the counter to ensure only present attendees are paired.

Automated Top Cut Playoff Brackets

After Swiss rounds conclude, the platform generates automated single-elimination playoff brackets for Top 4 or Top 8 with standard 1 vs 4 and 2 vs 3 seed pairings and final advancement.

🏬 Physical Store Locator & GPS Directions

Drive Local Players Straight to Your Storefront

Every partner store gets an official verified venue card: physical address, 1-click Google Maps / Waze navigation, direct WhatsApp customer chat, and official logo branding. Your tournaments stand out on your city's active calendar.

⭐ Tiers & Memberships

Choose the Right Tier for Your Store

From standard Swiss matchmaking tools to white-label software dedicated to your brand.

Tier 1 Clubs / Grassroots

Standard Organizer

For independent judges, school clubs, and grassroots communities starting their competitive events.

$199.00 MXN / mo
✨ Includes 1-Tournament Free Trial
  • βœ“ Free Trial: Run 1 complete tournament with zero restrictions or credit card.
  • βœ“ Up to 3 Active Tournaments: Manage up to 3 concurrent events.
  • βœ“ Official Swiss Engine: Rematch prevention and mathematical tiebreakers.
  • βœ“ "My Match" Mobile Portal: Self-reporting directly from players' phones.
  • βœ“ Synced Room Timer: Audible end-of-round whistle alerts.
  • βœ“ CSV Standings Export: Download official tournament standings.
⭐ Most Popular for Hobby Stores
Tier 2 Recommended

Premium Organizer

For physical hobby game stores monetizing their events and building a recurring local league.

$399.00 MXN / mo
Unlimited tournaments + Store Leagues
  • βœ“ Everything in Standard with zero caps.
  • βœ“ Unlimited Tournaments: Run as many events as your store needs.
  • βœ“ Verified GPS Store Profile: Address with Google Maps & WhatsApp chat.
  • βœ“ Exclusive Store Leagues: Cumulative rankings and seasons.
  • βœ“ Entry Fee Management: Cash register fee tracking and prize pool notes.
  • βœ“ Private Tournaments: Password protection with private access codes for exclusive events.
  • βœ“ Player Satisfaction Surveys: Actionable post-tournament mobile ratings.
  • βœ“ Gold Featured Badge: Stand out on the main live events feed.
Tier 3 White Label

Ultra Premium Store

For multi-location retail chains, franchises, and major conventions requiring dedicated software.

Custom Quote Bespoke pricing based on your retail chain
  • βœ“ Custom Domain: Run on your own dedicated corporate web domain.
  • βœ“ 100% White Label: Exclusive corporate branding, logos, and colors.
  • βœ“ Multi-Branch Management: Centralized dashboard for store chains.
  • βœ“ POS & Inventory Integration: Connect directly to store software.
  • βœ“ VIP Priority Support: 24/7 technical hotline and staff training.
Full Transparency

Feature Comparison Matrix

Side-by-side breakdown of all platform capabilities across organizer tiers.

Feature Free Trial Tier 1: Standard Tier 2: Premium ⭐ Tier 3: Ultra πŸ‘‘
Concurrent Active Tournaments 1 Tournament Up to 3 Active βœ… Unlimited βœ… Unlimited
Official Swiss Pairings & Mathematical Byes βœ… Included βœ… Included βœ… Included βœ… Included
Mobile Player Portal ("My Match") βœ… Included βœ… Included βœ… Included βœ… Included
Big Screen TV Room Timer with Sound Alert βœ… Included βœ… Included βœ… Included βœ… Included
Digital Decklists & Locking βœ… Included βœ… Included βœ… Included βœ… Included
Verified GPS Store Profile with Google Maps β€” β€” βœ… Included βœ… Multi-Branch
Store Leagues & Cumulative Seasons β€” β€” βœ… Included βœ… Included
Entry Fee Management & Prize Descriptions β€” β€” βœ… Included βœ… Included
Private Tournaments with Password Codes β€” β€” βœ… Included βœ… Included
Post-Tournament Player Satisfaction Surveys β€” β€” βœ… Included βœ… Included
Gold Featured Ribbon on Live Event Feed β€” β€” βœ… Included βœ… Included
Custom Domain & White-Label Branding β€” β€” β€” βœ… 100% Dedicated
Common Questions

Frequently Asked Questions

Everything you need to know about getting started with Well Played Games.

πŸš€ Get Started in Under 2 Minutes

Upgrade Your Store's TCG Experience Today

Join game stores and tournament organizers who left paper slips behind to offer their communities world-class competitive experiences.